OFFICIAL GAME PROGRAM
DECEMBER 28, 2018
Contract Extension – Valero Alamo Bowl CEO/President announces the Big 12 and
Pac-12 contract extension at the 2016 Rudy’s Bar-B-Q Pigskin Preview Luncheon.
A s the Valero Alamo Bowl celebrates it’s 26th game, the
Bowl is also entering its fi fth of a six-year agreement
with the Big 12 and Pac-12 Conference.
With four straight Top-15 matchups in the last four years, the
Valero Alamo Bowl established a new agreement with the Big 12 and
Pac-12 conferences to extend the existing relationships through
2025. The new six-year extension, which starts in 2019, will ensure
the Valero Alamo Bowl continues to feature the fi rst choice of teams
from the Big 12 and Pac-12 conferences after the College Football
“The Valero Alamo Bowl has a well-deserved reputation for exciting
games played in front of sellout crowds and top T.V. viewership,”
Larry Scott, Pac-12 Conference Commissioner. “Our universities
and their fans look forward to their trips to San Antonio and playing
top-ranked schools from the Big 12 Conference.” said Larry Scott,
Pac-12 Conference Commissioner.
The Big 12 Conference has been tied with the Valero Alamo Bowl since 1995, while the Pac-12
appeared in the Alamo Bowl’s fi rst two games in 1993 and 1994.
“The Big 12 Conference’s long-standing relationship with the Valero Alamo Bowl has produced
some unforgettable games,” said Bob Bowlsby, Big 12 Conference Commissioner. “The Valero
Alamo Bowl and San Antonio have been terrifi c hosts for our member institutions and their fans
and we are excited to join the Pac-12 to continue our relationship through 2025.”
In 2009, the Valero Alamo Bowl reached an agreement with the then Pac-10 Conference to
replace the Big Ten Conference. In the new agreement taking effect in 2010, the Valero Alamo
Bowl gets fi rst selection in Big 12 and Pac-12 teams after College Football Playoff selections.
The last four games have delivered Top-15 matchups, including two outcomes that were
undecided until the fi nal minutes.
Most notable was the January 2016 game triple overtime battle between No. 15 Oregon and
No. 11 TCU. The Ducks had an early lead but the Horned Frogs staged an NCAA bowl record-tying
comeback to beat Oregon 47-41 in the fi nal minutes. The game featured a bowl record peak
viewership of 10.9 million and a $45.8 million total economic impact on San Antonio.
In 2015, the Valero Alamo Bowl reached a 10-year extension with ESPN to continue its
relationship that began with the inaugural game in 1993. The agreement started with the 2016
Valero Alamo Bowl last December and includes broadcasting rights to the game across ESPN’s
platforms through 2025. The Valero Alamo Bowl has produced seven of the Top 25 most-watched
non-BCS/non-CFP broadcasts in ESPN history.
The Big 12 and Pac-12 Conferences are entering their eighth matchup in the Valero Alamo
Bowl, and with several exciting games over the last seven years, this relationship is one that’s
sure to last. With T.V., title and team contracts locked up through 2025, the Valero Alamo Bowl
is excited to enter an era of unprecedented stability.