General Manager • 2nd Year with the Bills
Brandon Beane was named General Manager
of the Buffalo Bills on May 9, 2017. He joined
the Bills after a 19-year stint with the Carolina
Panthers – including two seasons as the
team’s assistant general manager (2015-16).
Beane, who became the 13th general manager in franchise history, helped
the Bills gain their first playoff berth since 1999.
While making the playoffs in his first year in 2017, Beane also engineered
several trades that resulted in the Bills selecting No. 7 (QB Josh Allen) and
No. 16 overall (LB Tremaine Edmunds) in the 2018 draft while maintaining
all of their 2019 draft capital.
In Carolina, Beane played a vital role in constructing the Panthers draft
boards from 2012-17, evaluated professional and collegiate players and
worked closely with the football operations staff on the negotiation of player
Throughout Beane’s time in Carolina, the Panthers won five NFC South
division titles and two NFC conference championships. In 2012, Beane
was named the Panthers interim general manager—holding the role for the
final 10 games of the season. Carolina finished out the season with a 6-4
record under Beane’s watch.
Beane also worked closely with current Bills Head Coach Sean McDermott
in Carolina, where McDermott served as defensive coordinator from 2011-
“The most impressive thing I think that Kim and I accomplished is that
he and coach are joined at the hip and at the head,” said Bills Owner
Terry Pegula. “They think alike. They’re both very thorough people. They
can make instantaneous decisions like a coach has to during the game but
they also think stuff out to the point where you say, ‘Wow these guys are
A cum laude graduate in communications studies from UNC-Wilmington
in 1998 and a native of Stanly County, North Carolina, Beane (born July
27, 1976) began his career in 1998 with the Panthers communications
department before moving on to fill various football operations/personnel
roles with Carolina before being named the team’s director of football
operations in 2008.
Brandon and his wife, Hayley, have two sons, Tyson and Wes and reside
in Orchard Park, NY. The family has two dogs, Bodie and Peanut. He
enjoys golf, running (he finished a marathon in Wilmington, NC in 2010),
racquetball and basketball.
Chief Operating Officer • PSE • 10th Year with the Bills
Bruce Popko was named Pegula Sports
and Entertainment’s Chief Operating Officer
in February 2017 to oversee all day-to-day
operations of PSE entities. He serves as COO of
the Buffalo Bills, Buffalo Sabres, and governor
of the Buffalo Bandits, where he holds the roles of vice chairman of the
National Lacrosse League’s Board of Governors and chairman of the NLL’s
marketing and commercial properties committee. From 2014 to January
2017, Popko was PSE’s EVP of business development, and oversaw the
expansion of the department in the summer of 2014 to combine many of the
operations of the Bills, Sabres, Harborcenter and additional PSE properties.
Popko joined Pegula Sports and Entertainment in December 2014 after
serving as the chief revenue officer for the Buffalo Bills, where he was
responsible for local revenue drivers, focusing on growing team revenues
and identifying key areas for growth. Popko oversaw corporate sales, luxury
suites and indoor premium seats, as well as the implementation of the
Bills’ corporate regionalization strategies. Popko had previously served as
senior vice president of business development, having initially joined the
organization in May 2009.
Before joining the Bills, Popko served as senior vice president at IMG
from 2005 to 2009 and he was the Cleveland Browns’ vice president of
business development from 1998 to 2004. He previously served as director
of marketing and promotions for three years with the San Francisco 49ers
(1996-1998) after spending three years with the National Football League
office (1993-1995). For two of those years, he was with the NFL Properties
marketing group, where he managed regional retail advertising and
promotions. Popko also managed sales and marketing efforts for the NFL’s
satellite programming service, NFL Sunday Ticket. He was a marketing
manager for the New York Jets from 1992 to 1993 and served as game
operations manager for the London Monarchs in 1992.
Popko currently serves as director of the Buffalo Bills Foundation and
Buffalo Sabres Foundation and is a member of the board of directors for
the Roswell Park Alliance Foundation, Buffalo Renaissance Foundation,
Western New York Public Broadcasting Association, Law Enforcement
Foundation of WNY, WNY Lacrosse Foundation, and serves as Nardin
Academy’s marketing and enrollment committee chairman.
Popko graduated from the University of Pennsylvania with a bachelor’s
degree in international relations and the Stern School of Business at New
York University, where he earned his MBA in finance and marketing. He
and his wife, Sarah, have a daughter, Lucy, and two sons, Henry and
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