In 2016, the Chick-fil-A Peach Bowl hosted its first
College Football Playoff Semifinal in what was the
highest-ranked matchup in the history of the Bowl as
No. 1 Alabama defeated No. 4 Washington 24-7.
Spurred by the success of the golf tournament, Peach
Bowl, Inc. looked at other avenues to extend its reach.
CEO and President Gary Stokan sought to recreate the
concept of the “Kickoff Classic” when the NCAA added a
permanent 12th game to the schedule. From there, the
Chick-fil-A Kickoff Game was born, and now holds the title
as the nation’s longest-running kickoff game.
Designed to create bowl-caliber matchups at the start of
the season in a neutral-site setting, the Chick-fil-A Kickoff
Game has become a staple of college football’s opening
weekend, pairing the nation’s top teams in a primetime
nationally televised event. Since its creation in 2008, the
Chick-fil-A Kickoff Game has established itself as more
than just a football game; it has turned into a landmark
event for the city of Atlanta and college football.
Peach Bowl, Inc. continued to expand its presence in the
college football landscape in 2014 when it assumed the
day-to-day management of overseeing the promotion,
marketing and operations of the Dodd Trophy.
Most recently, the Chick-fil-A Peach Bowl made history
by being selected to join the Cotton, Fiesta, Orange, Rose
and Sugar Bowls as the hosts for the new College Football
Playoff that began in 2014. The Chick-fil-A Peach Bowl
hosted its first-ever College Football Playoff Semifinal in
2016 and was an instrumental part of the committee that
won the bid to host the College Football Playoff National
Championship last season.
This year, the
Chick-fil-A Peach Bowl
Challenge featured 11
teams and distributed
over $800,000 in
Behind the leadership of Stokan, Peach Bowl, Inc.
continues to lead the charge to validate Atlanta’s position
as the Capital of College Football. As the sport continues
to evolve, Peach Bowl, Inc. will constantly strive to be the
best of the best and the innovators of the bowl business.
Alabama running back Mark Ingram in the inaugural Chick-fil-A Kickoff
Game in 2008, when No. 24 Alabama routed No. 9 Clemson 34-10.
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