WELCOME FROM THE CHICK-FIL-A CHAIRMAN & CEO
On behalf of our entire Chick-fil-A family, we welcome you to the Chick-fil-A Peach Bowl. We are thrilled to host you in our
hometown and at the new Mercedes-Benz Stadium, where together we will experience the excitement of a thrilling matchup
between two fantastic institutions.
Since 1997, we have been honored to be the title sponsor of the Chick-fil-A Peach Bowl. This game, paired with the Chick-fil-A
Kickoff Game, which opens the college football season, showcases the hard work and commitment to excellence shown by
student-athletes every day on the football field.
As an Atlanta-based company with a growing presence across 47 states in United States, we are delighted to extend true
southern hospitality to the more than 70,000 fans here today, as well as the worldwide audience watching on television. While
you are here, we invite you to visit the Chick-fil-A College Football Hall of Fame, an interactive attraction in downtown Atlanta
for football fans of all ages.
One of our core purposes at Chick-fil-A is to have a positive impact on others, and we are committed to extending this philosophy
through our role as title sponsor of this prestigious game. We hope to provide a positive and meaningful experience for fans,
players and coaches. Beyond the game-week experiences, I am excited about the impact the Bowl continues to have by giving
higher education scholarships and assisting charitable organizations in our community.
The Chick-fil-A Peach Bowl has:
• Eclipsed $31.8 million in total giving since 2002;
• Furthered the reach of the Chick-fil-A Peach Bowl Endowed Scholarship Program, providing scholarships at 30
universities totaling more than $6.3 million;
• Presented a $100,000 scholarship to each of today’s participating universities.
It is through programs such as these that we proudly say the Chick-fil-A Peach Bowl is college football’s most charitable bowl
We are honored you have chosen to spend part of the holiday season with us. We hope you have an enjoyable stay in Atlanta
and a memorable time at one of college football’s signature events. And, let me be the first to wish you and yours a Happy New
Dan T. Cathy
Chairman and CEO
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