WELCOME, YOU HAVE OFFICIALLY ARRIVED AT VICE NIGHTS. TAKE A SEAT,
RELAX AND ENJOY THE SMOOTH SOUNDS AND VISUALS OF THIS CAMPAIGN.
IT’S EVERYTHING YOU IMAGINE WHEN YOU THINK OF A MIAMI NIGHT. #VICENIGHTS
104 I MIAMI HEAT 2018-19
This season’s VICE uniform was designed in tandem with last year’s release. In that respect, this is the sequel – an extension
of the campaign story we started to build in the Spring. While last year was quintessentially 80’s with the fuchsia and blue over
a base of white, this year’s vibe is more about the Miami we know when the sun goes down. It’s really sharp, the color pops a
little more. If last year was the beach, this iteration is the NIGHTLIFE.
- BRETT MAURER, MIAMI HEAT GRAPHIC DESIGNER